Dr. Hany Albembawy
Dr. Hany Albembawy is the Chief Executive Officer (CEO) of KSNglobal.net, one of the world’s leading digital marketing agencies.
With a career marked by success and innovation, Dr. Hany Albembawy is recognized as one of the most accomplished digital marketing managers. His expertise and strategic vision have led him to manage several renowned marketing agencies, where his leadership has consistently driven growth and excellence.
Dr. Hany Albembawy is also a distinguished academic, teaching marketing at various universities. His dedication to advancing the field of marketing is evident through his published scientific research in internationally peer-reviewed journals. His work has made significant contributions to the understanding and development of digital marketing strategies.
In addition to his academic and professional achievements, Dr. Hany Albembawy actively participates in numerous international conferences focusing on digital marketing. His insights and expertise are highly sought after, making him a prominent figure in marketing communities.
Some of his achievements outside KSNglobal agency
Dr. Hany has established himself as a powerhouse in the digital marketing and branding sector on Upwork, where his expertise and commitment have set him apart. he has collaborated with more than 680 international and startup brands, each time delivering exceptional results that consistently earn him 5-star ratings.
Dr. Hany’s approach is deeply rooted in data-driven strategies that optimize brand growth and customer engagement. His proficiency in design and strategic brand development allows him to create unique brand identities that resonate with target audiences and position them effectively in competitive markets. Whether it’s designing logos that capture the essence of a brand or developing integrated marketing campaigns, Dr. Hani ensures that every element is crafted to drive maximum impact.
His skill set extends to executing multi-channel marketing campaigns, leveraging the latest in SEO, PPC, social media, content marketing, and email marketing. These campaigns are not just about visibility; they are designed to convert, enhancing ROI for his clients. His ability to use advanced analytics tools to measure and optimize campaign performance further underscores his commitment to excellence.
Dr. Hany also places a strong emphasis on customer experience. By developing customer-centric approaches, he helps brands improve user satisfaction and foster long-term loyalty. This holistic view of marketing, combined with his technical prowess, has earned him the Upwork Certified Skill certificate, a testament to his expertise.
As a Top Rated freelancer on Upwork, Dr. Hani’s reputation is built on his consistent ability to deliver. He is not just a service provider; he is a partner in his clients’ success, working diligently to help them achieve their business goals. Whether a brand is in its early stages or looking to expand its online presence, Dr. Hany’s strategic insights and hands-on experience make him an invaluable asset.
Check out Dr. Hany’s profile on Upwork:

Some of his scientific achievements in marketing
Dr. Hany Albembawy is a distinguished scholar in the field of marketing, holding a Ph.D., His academic contributions are significant, with several internationally peer-reviewed research published in leading marketing journals. These studies have added valuable insights to the marketing discipline, particularly in digital marketing strategies.
In addition to scientific research, Dr. Hany teaches marketing in many colleges in universities.
Dr. Hany is also a regular participant in international conferences, where he engages with the latest topics in marketing, sharing his knowledge and learning from global experts.
Beyond academia, Dr. Hani is an influential content creator on social media, where he discusses the latest trends and developments in the marketing world. His ability to bridge academic research with practical marketing insights has made him a respected voice in both academic and professional circles.
Academic Certificates:
01. PhD in Mass Communication – Marketing Department.
Titled: “Effectiveness of digital marketing methods used in electronic stores on purchasing behavior”.
This Ph.D. dissertation focused on analyzing over 20 different marketing methods utilized by e-commerce platforms. His research explored how these methods influence the behavior of online store visitors and contribute to boosting sales. By examining case studies from leading e-commerce giants like Amazon and Shopify, Dr. Hany provided in-depth insights into optimizing digital marketing strategies to enhance consumer engagement and drive revenue growth in online retail environments.
See it here: https://bit.ly/HanyAlbembawyPhD
02. Master in Mass Communication – Marketing Department.
Titled: “Impact of Sponsored Ads on Social Networking Sites in Attitudes of The Audience Towards Products and Services”.
This Master’s thesis explored the influence of social media advertisements on both sales and the marketing of services. The study delved into how sponsored ads on platforms like Facebook, Instagram, and YouTube enhance not only sales but also service promotion across companies of all sizes. Dr. Hani’s research provided valuable insights into how social media advertising can effectively boost both product and service-related outcomes.
See it here: https://bit.ly/HanyAlbembawyMaster
Some of International Scientific Researches:
01. Titled: “Impact of Sponsored Ads on Social Networking Sites in Attitudes of The Audience Towards Products and Services”.
See the research: https://artzag.journals.ekb.eg/article_233307.html
02. Titled: “Smart Social Marketing Strategies to Promote Sustainable Development in Egypt”.
See the research: https://joa.journals.ekb.eg/article_268402.html
03. Titled: “Digital Marketing Strategies for the Egyptian Government’s Efforts and Role in Supporting Sustainable Development Plans”.
See the research: https://ejsc.journals.ekb.eg/article_268385.html
04. Titled: “Digital social marketing campaigns of the National Council for Human Rights and their role in promoting the values of citizenship and raising awareness of human rights”.
See the research: https://ajscd.journals.ekb.eg/article_296851.html
05. Titled: “The role of artificial intelligence and big data technologies in raising the efficiency of digital marketing methods, from the point of view of marketing experts”.
See the research: https://ejsc.journals.ekb.eg/article_300438.html
06. Titled: “A proposed marketing strategy for using modern technological techniques in media coverage of football matches and their impact on increasing audience follow-up”.
07. Titled: “The role of creativity and innovation in the augmented reality advertising industry, and their impact on the future of digital advertising”.
See the research: https://ejsc.journals.ekb.eg/article_324282.html?lang=ar
08. Titled: “The role of influencer marketing campaigns on social media and the extent to which their credibility is reflected on the public”.
See the research: https://mjoms.journals.ekb.eg/article_360545.html?lang=ar
09. Titled: “The impact of companies’ green marketing practices on enhancing the mental image and its relationship to achieving a competitive advantage among consumers”.
10. Titled: “The contribution of social media sites in marketing campaigns to boycott Western products that support the Zionist entity, and the purchasing behavior of the Egyptian consumer towards them”.


